B2B Marketing Blog

Stay updated with the latest insights, strategies, and best practices in B2B marketing.

How to Call B2B Cell Phones Without Losing Trust

How to Call B2B Cell Phones Without Losing Trust

Last updated 11/21/2025

Learn how B2B teams use mobile numbers carefully in cold outreach. See when to call a work cell, how to respect consent and do not call requests, and how to protect the trust people have in your brand while still staying within telemarketing rules in the United States.

B2B Email Campaign Follow-Up Best Practices

B2B Email Campaign Follow-Up Best Practices

Last updated 11/8/2025

A clear B2B email follow-up guide that shows you exactly how many emails to send and when to send them based on signals from your prospects. Know who you should contact, how often to follow-up, the best times to send, and when to stop.

How to Verify a B2B Email List in Excel

How to Verify a B2B Email List in Excel

Last updated 10/28/2025

Verify B2B email lists in Excel using formulas and Power Query. Clean syntax, flag non-work emails, sample MX, and score quality in under an hour.